Share Paper: Going to College Online? A PEST Analysis of MOOCs

  1. Hong Lin, University of Oklahoma, United States
Tuesday, October 22 4:20-4:40 PM Concorde A

Abstract: Massively open? College unbound? What are the roots of Massive Open Online Courses (MOOCs), and how much of a trend is it? What promises and anxieties do MOOCs bring to higher education and university administrators and faculty? The past year has witnessed one of the most rapid and enthusiastic adoptions of educational innovation in history, generating numerous discussions on an endless list of questions and issues related to MOOCs and open educational resources. In order to better understand the recent boom in MOOCs and its broad implications, it may be time for a PEST analysis. The PEST framework is used ...